- Transportation–related deaths and serious injuries are preventable and unacceptable.
- Human life takes priority over mobility and other objectives of the road system. The road system should be safe for all users, for all modes of transportation, in all communities, and for people of all ages and abilities.
- Equitably prioritize funding, resources and outreach to communities that experience a disproportionate burden of traffic related fatalities and serious injuries.
- People will make mistakes. The transportation system should be designed so those mistakes do not lead to serious injury or death.
- People are inherently vulnerable, and speed at the time of collision is a fundamental predictor of crash survival. The transportation system should be contextually designed for speeds that protect human life.
- Policies and resources at all levels of government need to align, making safety the highest priority for roadways.
- All road users have a responsibility to respect one another, and to behave in a safe manner. Drivers have the potential to do the most harm and have a responsibility to be mindful and respectful of others on the public right of way.